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Nokia to Improve Mobile Dominance by 2014

Wed, Jun 10, 2009

Industry News

budget-phone-market

According to Juniper Studies, the mobile market will see a spike in low-budget phones 2014 improving upwards of 700 units or about 22% of the number this year. The iPhone, Palm Pre and other multimedia phones may get the headlines but Nokia will rest on its laurels with its continued production of low-end phones.

Techcrunch reports: According to Juniper’s report, of which you’ll find a summary in this free whitepaper, entry-level devices (Nokia’s definition for phones that sell for less than $60) accounted for 45% of total global shipments in 2008, which translates to 535 million units. However, Juniper also says ULC devices (ultra low-cost or devices selling for $5 on average) were only a fraction of those but growing in importance quickly. By 2014, Juniper forecasts low-cost devices to account for over 50% of all devices sold worldwide each year. Of the 700 million low-cost handsets expected to be sold in 2014, Juniper Research believes around 24% will be sold in Africa and the Middle East.

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2 Responses to “Nokia to Improve Mobile Dominance by 2014”

  1. 1
    Giovani Says:

    They also make high end phones, US carriers don’t like them because their software is very open. And they have to cripple the software in order to subsidize them, consumers just don’t know there’s something better than a iPhone or a Pre or Android.

  2. 2
    Darin Says:

    @Giovani Well said!

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