Thanks to the magic of Qik, we’ve got this brief hands-on video of the new Zune HD which Matthew Arkin was able to get a hold of during its special preview to the public. As you’ll see, the most notable part of the Zune HD is its large screen though its highly reflective display is a bit worrisome for use outdoors during bright and sunny days.

Another important thing we can take away from this video is the existence of the Apps submenu under Marketplace. While Microsoft has promised they’ll only release games for the Zune HD, it’s hard not to think otherwise since there’s really nothing stopping them from going beyond this and using this as a platform to take on the Apple’s App Store head on. The rep showing off the Zune HD in the video was asked if an SDK was going to be released, and even though we don’t hear her say yes, this was also confirmed offscreen.

Of course, granted at how these things work, we can’t take the word of a rep as the official truth particularly when Microsoft hasn’t divulged any info regarding this matter. Be that as it may, if they truly want to stay competitive in the game, releasing an SDK to developers is probably the only logical route to take.

[qik via engadget]